B2B Marketing Lead Generation Resources

Practical tips for professionals focused on B2B marketing lead generation or leveraging telesales services to grow revenue.

Put to use our practical tips for topics ranging from increasing B2B marketing lead generation, to what to look for when outsourcing telesales services and more.

Articles:

• Maximize B-to-B Lead Generation with a One-Page Direct Mail Letter
• Five Power Tips for Boosting List Performance
• The Difference Between B-to-B and B-to-C Lead Generation
• In Lead Management, The Best Process Wins
• Insourcing vs. Outsourcing Telemarketing
• Set Expectations by Scoring Your Leads
• One Reason Telemarketing Has Such a Bad Reputation
• Data Enhancement Not Just for B-to-C Anymore
• Give Your Sales Organization a Gift That Keeps on Giving

Webcasts:

• Lead Gen in 2010: Learn What Is Working Best Right Now [on-demand webcast]
• Lead Gen in 2010: Learn What is Working Best Right Now [Mac McIntosh's Presentation]

White Papers:

• The Truth Behind Web Inquiry Management
• Guide to Developing a Lead Scoring Model
• Making A Case For Sales Lead Management

If you would like to reprint or post one of these marketing b2b lead generation resources, please send email to info@leaddogs.com.