Case Studies

Sure, we can spend pages telling you how we’ll help you achieve real results, but what good is that if we can’t back it up? Below are a few case studies that show the results of our work with clients such as Secure Computing and Microsoft Business Systems.

How to Generate 1,000 A+ Qualified Leads in Six Months by Mixing Online Plus Offline (On a Budget)
MarketingSherpa interviewed Lead Dogs client Secure Computing to explain how Shelley Maly, Director of Worldwide Marketing, was able to generate 1,000 A-1 fourth quarter leads – with some help from her friends at The Lead Dogs.

Microsoft® Business Solutions Realizes Double Digit Released Lead Rates from Integrated Direct Mail and Telemarketing Campaign
Greg Wilkinson and Tom McHale of Microsoft Business Solutions knew that with their limited budgets and historically average direct mail response rates, there was little hope they would reach their marketing averages. "You can quote us. Response stunk," says Wilkinson, Industry Marketing Manager for Manufacturing. Read how The Lead Dogs and Liz Taylor Marketing increased the released lead rate – into the double digits!

How to Collect More Email Opt-Ins from Your Contact Us Form – 7 Tactics
In this MarketingSherpa case study, Lead Dog CEO Mike Wallen explains how to get your site’s Contact Us form to pull the maximum number of leads.

Microsoft Great Plains
A Channel Development Case Study - coming soon
With an aggressive growth strategy focused on acquiring new customers and exploring new sales avenues, Microsoft Great Plains (now Microsoft Business Solutions) needed a way to secure additional channel partners. Their goal was to secure 250 qualified partners within 12 weeks. Read how The Lead Dogs help them exceed goal.